How boredom can lead to your most brilliant ideas

Posted 09 March 2021 by Laura

We’re often telling our children that the best ideas come from boredom, yet it’s a notion that, as adults, we struggle with – we simply don’t allow the time to be bored.

Manoush Zomorodi’s TEDEd is FULL of interesting information… A decade ago, we shifted our attention at work every three minutes – and now, it’s every 45 seconds. Every day. On average, we’re switching IT tasks 566 times a day – and checking emails 72 times a day. It really is exhausting stuff!

We’re always “on” – replying to emails and booking calls when previously we would have just enjoyed a brief moment of “down time”. But when we slip in to “default mode”, the results can be staggering. Awesome ideas, brilliant problem solving and great strategies…all appear with such clarity.

Watch Manoush Zomorodi’s TEdEd: How boredom can lead to your most brilliant ideas